TLV493D returns NCK

The sequence "Start - 0x00 - Stop" (which is basically sending just the general call address 0 on the i2c bus) resets the sensor at the end of the frame.

Is SDA on low on intention during start-up? The sensor captures the SDA level on power-up and reset (on TLV493D-A1B6) to change its address, this you can find in chapter 6 on the document you mentions...